Laguna University Digital Library
Discover books, e-journals, theses, and special collections — all in one place.
The Media handbook : a complete guide to advertising media selection, planning, research, and buying
by Katz, HelenPublished by: New York, NY : Routledge , 2017
- Sublocation
- EGC
- Call Number
- 659 K159m 2017
- Edition
- 6th ed.
- Physical Desc.
- xx, 231 p.
- Note
- Includes bibliographic references and index.
- ISBN
- 978-1-3155-3787-0
- Copies
- —