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Online consumer psychology : understanding and influencing consumer behavior in the virtual world
by Haugtvedt, Curtis P., Machleit, Karen A. and Yalch, Richard F., ed. byPublished by: New Jersey : Lawrence Erlbaum Associates , 2005
- Sublocation
- EGC
- Call Number
- 659.144019 On5 2005
- Physical Desc.
- xx, 527 p.
- Note
- Includes bibliographic references and index.
- ISBN
- 0-8058-5155-0
- Copies
- —