Laguna University Digital Library
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Brand Management : co-creating meaningful brands
by Beverland, MichaelPublished by: Los Angeles : SAGE , 2018
- Sublocation
- General Collection
- Call Number
- 658 B36b 2018
- Physical Desc.
- xvi, 400 p.
- ISBN
- 978-1-4739-5198-3
- Copies
- 1